RIBW

A recruitment campaign in the healthcare sector? without disrupting clients, staff, or their privacy? Challenge accepted!

Together with our strategic partner OnRadar and our client, RIBW Nijmegen & Rivierenland, we made it happen. We developed a campaign that gets to the heart of meaningful work. Through sharp concepting, the right cast, and a tailored strategy, we brought four unique storylines to life. Designed for both paid and organic reach to spotlight this vital profession in our society.